Fix Google Merchant Center Disapprovals Automatically
Every disapproved product is lost revenue. Optifeed monitors your Merchant Center, detects issues before they cost you sales, and fixes them without manual work.
What Stores Are Achieving
Common Disapproval Types We Fix
These are the most frequent Merchant Center issues hitting Shopify stores. Optifeed handles all of them.
Image Issues
Wrong size, watermarks, promotional overlays, or images that don't match the product.
Missing Information
Required fields like GTIN, MPN, brand, or condition not properly populated.
Price Mismatches
Feed price doesn't match landing page price, including VAT discrepancies.
Invalid GTINs
Incorrect, missing, or improperly formatted barcodes causing validation failures.
Policy Violations
Products flagged for restricted content, claims, or prohibited categories.
Availability Errors
Stock status mismatches between your feed and what's actually on your site.
How Optifeed Fixes Disapprovals
We don't just alert you to problems — we fix them automatically.
Continuous Monitoring
Optifeed monitors your Merchant Center 24/7, catching disapprovals the moment they happen — not days later.
Root Cause Analysis
We identify exactly why each product was disapproved and determine the best fix based on your store data.
Automatic Resolution
Most issues get fixed automatically — missing data gets populated, formatting gets corrected, attributes get mapped.
Verification & Reporting
We verify the fix worked and keep you informed with clear reporting on what was fixed and the revenue recovered.
Manual vs Automatic Disapproval Handling
| Aspect | Manual Process | With Optifeed |
|---|---|---|
| Detection time | Days to weeks | Immediate |
| Fix implementation | Hours of manual work | Automatic |
| Recurring issues | Keep coming back | Prevented at source |
| Visibility | Check manually in GMC | Dashboard + alerts |
| Revenue impact | Unknown until too late | Tracked and reported |
"We had 340 disapprovals we didn't know about. Within a week of connecting Optifeed, we'd recovered visibility on hundreds of products. The automatic fixes saved us what would have been days of manual work."
Head of Digital — Home & Garden Retailer
Find out how many disapprovals you have
Connect your Merchant Center and see your disapprovals in minutes. No credit card required.