ROAS Improvement

Improve Google Shopping ROAS with Data-Driven Optimisation

We use your actual performance data to optimise feeds — not guesswork. Stop funding products that don't convert and start amplifying what works.

Why ROAS Plateaus

You've optimised bids, tested audiences, refined targeting. But if your product feed isn't pulling its weight, you're fighting with one hand tied behind your back.

  • Generic titles don't match search intent — your product names aren't what people search for on Google
  • Budget spread across poor performers — products that never convert keep eating your ad spend
  • Feed issues reduce quality score — missing data and disapprovals hurt your visibility and CPCs

The Cost of Inaction

Lost revenue potential15-30%
Wasted ad spend10-20%
Manual work hours8-14h/week

The Performance Data Advantage

Other tools optimise feeds based on rules you set. Optifeed optimises based on what's actually working in your ad account.

Connect Your Data Sources

We pull data from your Shopify store, Google Merchant Center, and Google Ads to get the full picture.

Analyse Performance Patterns

Our system identifies which products convert, which waste spend, and which have untapped potential.

Optimise for Search Intent

Titles get enhanced with terms people actually search for — based on your top-performing products.

Suppress Poor Performers

Products that consistently underperform get automatically removed from your feed to protect budget.

Amplify Winners

High-ROAS products get feed enhancements that increase their visibility and competitiveness.

Continuous Learning

As your performance data updates, feed optimisations adapt automatically. No manual refreshes.

Results From Data-Driven Optimisation

+22%
Average ROAS improvement
+18%
CTR increase from title optimisation
15-20%
Budget saved from suppression
30 days
Time to measurable results

Ready to improve your Shopping ROAS?

Connect your store and see your first feed improvements in under 10 minutes. No credit card required.